Guides
AI visibility for hotels, explained plainly.
What's known, what isn't, and what you can do about it. Sourced where we use numbers, honest where nobody knows.
Guide
How AI assistants choose which hotels to recommend
Where the information comes from, what a hotel can influence, what isn't proven, and a ten-minute test you can run yourself.
Read the guide → ChecklistThe hotel AI visibility checklist
Twenty-four checks, in order of importance, each with how to check it: your website, consistency, crawler access, listings, reviews and direct booking.
Open the checklist → The numbersAI and travel planning: the numbers
Figures from MMGY, Phocuswright and Abta, what each one measures, why they differ, and what they don't tell hotels.
See the numbers →Want to see it for your own hotel?
Request a free one-page snapshot of how an AI assistant answers a few traveller questions about your area.